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Sparkle with Rosalyn

Shop October's Doll of the Month Rosalyn and save 20%
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Pre-Orders

Order our popular accessories and receive in time for Christmas with our pre-order!
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OG30 - Win an Our Generation Party - 30th Anniversary Giveaway - Our Generation UK OG30 - Win an Our Generation Party - 30th Anniversary Giveaway - Our Generation UK

Join the Party!

Celebrate our 30th anniversary with our latest Party Collection!
Our Story

New Arrivals

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Mindy & Pepper - 46cm Doll & Pet Kitten - OG Doll with Blue Eyes & Brown Hair - Pet Accessories - Gifts for Kids - 3 Years + Our Generation
Mindy & Pepper - 46cm Doll & Pet Kitten - OG Doll with Blue Eyes & Brown Hair - Pet Accessories - Gifts for Kids - 3 Years + Our Generation
Mindy & Pepper
£39.99
Romy - Our Generation 46cm Birthday - OG Doll with Blonde Hair & Brown Eyes - Birthday Accessories - Toys & Gifts for Kids - Our Generation
Romy - Our Generation 46cm Birthday - OG Doll with Blonde Hair & Brown Eyes - Birthday Accessories - Toys & Gifts for Kids - Our Generation
Romy
£44.99
Mix & Bake Stove - Our Generation Food Accessory Set - Pink Oven & Cooking Accessories - Accessory for Dolls - Our Generation UK
Mix & Bake Stove - Our Generation Food Accessory Set - Pink Oven & Cooking Accessories - Accessory for Dolls - Our Generation UK
Make & Bake Stove
£59.99
Allyn - Our Generation Special Edition 30th Anniversary Collectible Doll - Limited Edition Toy - Doll with Blonde Hair & Grey Eyes - Toys & Gifts for Kids - 3 Years + - Our Generation UK
Allyn - Our Generation Special Edition 30th Anniversary Collectible Doll - Limited Edition Toy - Doll with Blonde Hair & Grey Eyes - Toys & Gifts for Kids - 3 Years + - Our Generation UK
Allyn
£44.99
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29 products
Girls & Our Generation Dolls - 46cm Dolls, Clothes & Accessories - Our Generation UK

OUR GENERATION

This is OUR story

Our Generation is bigger than a toy company. We invite kids into a community of empowerment and play, a place where their collective voices create the narrative of their generation.

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Shop by Category

Christmas - Our Generation Christmas Collection - Festive Dolls & Accessories - Our Generation
Christmas
Fashion & Beauty - Fashion Dolls & Accessories - Hair Styling Accessories & Hairdressers - Our Generation UK
Fashion & Beauty
Sleepover - Doll Accessories for Sleepovers - Doll Beds & Pyjama Sets - Our Generation UK
Sleepover
Equestrian - OG Horse-Riding Doll, Equestrian Doll Clothes & Horse-Riding Accessories - Our Generation
Equestrian

How Parents & Kids Feel About Our Generation

★★★★★

Stunning gorgeous doll, for learning play. Great accessories too!. So pleased with my purchase, delivery was fantastic! Securely packaged and correct delivery estimate time with email updates. 5* Company

Jen
Buckinghamshire
★★★★★

Beautiful doll. Lovely curly hair. I am never disappointed when purchasing a doll from this lovely company. Have a lovely day!

Florence
Cornwall
★★★★★

These dolls have given my granddaughter endless fun, she loves all the outfits that go with them and there are lots of accessories that go with them, even a chair to do their hair. She loves them all

Jean
Kent
★★★★★

Absolutely beautiful dolls my daughter loves them and the staff at ourgeneration are so helpful thankyou for making our Christmas

Kadie
Ellesmere Port
★★★★★

I have purchased Sydney Lee for my granddaughter. It was well packaged and arrived within a few day. Sydney Lee is a beautiful doll and she has two sets of clothes. Well worth the price I paid.

Caz
Oxfordshire
★★★★★

Excellent service from order to delivery. Fantastic product. And the best customer service 10/10.

Catherine
Scotland

Pet Vet Clinic

Keep your pets happy and healthy with the OG Healthy Paws Vet Clinic! Pre-order our pet clinic today to receive in time for Christmas!

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Love U Latte

It's the season of Pumpkin spiced lattes! Stop by the Love U Latte Coffee for a warm brew! Pre-order today.

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Our Generation brings imagination into everyday life to help children write the narrative of their Generation!

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This Is Our Generation

We invite kids into a community of empowerment and play, a place where their collective voices create the narrative of their generation.

Safety

All OG dolls, fashions and accessories go through stringent testing procedures that meet or exceed all UK, EU & US safety standards.

The Environment

We have been relentless in choosing the most recycled and recyclable materials we can to package our toys.